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Key Steps for Creating a Marketing Plan
6th February 2024 @ 10:30 am - 11:30 am
Are you struggling to put together your marketing plan? Join this free session to learn about the core elements of a marketing plan
Marketing plans come in various forms but they all provide a guide to the marketing efforts of a business over a set period of time, covering strategy and tactical activities.
In this session, Rachael Dines, founder of Shake It Up Creative will take you through the core elements that form a concise marketing plan:
- Being clear on your goals
- Finding your target audience
- What are their challenges?
- Crafting your message
- Building a marketing funnel
- Identifying your target audience
Book Here
About Rachael
Rachael Dines has been providing marketing services and advice to SMEs for 12 years. The founder of Shake It Up Creative, an award-winning, ambitious marketing agency in Worthing, her marketing career has spanned 20 years across the B2B, B2C and Charity sectors, both in-house and agency-side. She is a Chartered Marketer, approved Enterprise Nation Adviser and marketing advisor on various regional funded programmes. She has also been the recipient of a UKTI Marketing Scholarship which took her to Chicago to study B2B Marketing. Rachael has previously featured on BBC Radio Sussex and the LBC Radio Clive Bull Business Show.