How to make the most of your website – Secrets of onsite SEO

Ever wondered what can help you make it onto the first page of Google results? Not getting the web traffic you want?

It doesn’t matter what sector your business or organisation operates in, your website is your shop window and you want your customers to be able to find it.

Therefore, getting to grips with SEO (Search Engine Optimisation) is crucial to ensure that your potential customers can find you in a crowded online marketplace.

Join our free one hour practical advice session on SEO with Rick Chapman, founder of The Digital Beacon, a web design company that covers all aspects of website building and hosting, and specialises in brochure and e-commerce websites for start-ups and established businesses.

In this session, Rick will cover:

• Learn what Google wants from a website
• What search engine optimisation (SEO) does on a website and why you need it
• What is Structured Data and what does it do
• Key tactics, hints and tips that will help get your business noticed online
• Q&A

The session is perfect for you if you are about to create a new website or are looking to improve your existing site.

About Rick

Rick has over 30 years experience in advertising and marketing, and founded The Digital Beacon web design and build company in 2014, specialising in e-commerce and brochure websites for start-ups and established businesses wishing to improve their online presence. Since then, Rick has helped hundreds of businesses throughout the UK to setup, to grow and to succeed online.

” Rick took over my website 3 years ago and has been brilliant. He’s always been very responsive and dealt with all the inevitable problems that all small businesses incur and has always found a solution. He doesn’t bombard me with IT chat which is a blessed relief. I’m looking forward to his website makeover later this year.” Harriet Inglis

This webinar will be held on Zoom. Once you’ve registered, you will receive the joining instructions in the Eventbrite reminder emails before the event.

Following the event, the BIPC will send you a feedback form which we would be grateful if you could complete to allow us to monitor the success of our events.